Consumer Guide

Mattress Registration & Warranty Guide

Mattresses carry 10–25 year warranties, but furniture has the lowest registration rate of any product category. Registration simplifies claims and serves as proof of purchase for decades.

UMich UMTRI • Registria • ISPA  •  7 min read

10.7%
of furniture/bedding owners
register their products
UMich UMTRI-2015-26
10–25 yr
typical mattress
warranty period
Industry standard
86.6%
would register if it involved
warranty benefits
UMich UMTRI-2015-26

The Lowest Registration Rate of Any Category

Furniture and bedding have the lowest product registration rates of any category measured in the UMich study — and mattresses suffer the most from this gap because of their exceptionally long warranty periods.

The irony: mattresses may be the single product category where registration provides the most long-term value, yet almost nobody does it.

89.3%
of mattress owners never register — the widest registration gap of any product category
UMich UMTRI-2015-26

How Mattress Warranties Actually Work

Mattress warranties are among the longest in consumer products, but they come with specific conditions that make registration especially valuable:

Critical point: Filing a mattress warranty claim 8 years after purchase means proving when and where you bought it. Registration keeps that proof on file so you don't need to. Your warranty exists from the day of purchase — registration just makes the claim process dramatically faster.

A 20-year warranty is worthless if you can't prove when you bought the mattress 8 years from now. Registration is your backup receipt.

Industry warranty claim processing data

What Registration Does for Mattress Owners

Registration does not activate or create your warranty. But for a product you'll own for a decade or more, it provides critical advantages:

77.6%
of consumers are more likely to register expensive products — a quality mattress is a $1,000–$3,000+ investment
UMich UMTRI-2015-26

How to Register Your Mattress

Most mattress brands now offer online registration. Here's what you'll need:

Best time to register: Before the delivery crew leaves or right after unboxing. The law tag is easiest to find before you put on sheets, and your receipt is still fresh in your email. Two minutes on delivery day saves a potential headache years later.

You'll own this mattress for a decade. Register it in 2 minutes.

The longest warranty you own deserves the simplest protection.

Online & DTC Mattress Brands

The rise of direct-to-consumer mattress brands has changed the warranty landscape in important ways:

Key Takeaways

1
Furniture/bedding has the lowest registration rate at 10.7% — yet mattresses carry the longest warranties (10–25 years) of any consumer product.
2
Registration does not activate your mattress warranty. It serves as long-term proof of purchase and speeds up claims processing years down the line.
3
Filing a claim in year 8 or 12 without proof of purchase is a common and avoidable problem. Registration eliminates this risk entirely.
4
Register on delivery day before sheets go on. The law tag with model/serial info is easiest to find on a bare mattress, and the process takes under 2 minutes.
5
77.6% of consumers agree expensive products should be registered. A $1,000–$3,000+ mattress is exactly the kind of investment that warrants 2 minutes.

Warranty claims simplified.
Register with Bawte.

Protect your mattress investment with registration that lasts as long as your warranty.

Connect →

Sources

Schoettle, B. & Sivak, M. (2015). Consumer Preferences Regarding Product Registration. UMich UMTRI-2015-26. n=522.
Registria / GlobeNewswire (2017). Millennials and Affluent Consumers Want to Connect with Brands Post-Purchase via Mobile.
ISPA (International Sleep Products Association). Mattress warranty guidelines and industry standards.
CPSC Recall Database. Mattress and bedding product recalls.