Gen Z parents stay informed, but CPSC recall alerts only reach registered owners directly. Registration is what puts you on the list before something becomes a headline.
The 75% open rate on recall alerts means registered parents respond before the product hurts someone. Unregistered parents respond after.
Bawte Product Registration Guide
90 seconds per product puts your baby gear in CPSC's recall notification system. Bawte consolidates monitoring across all your registered baby products automatically.
Bawte monitors CPSC recall databases for all registered baby products and sends immediate alerts when any product you own is affected by a safety action.
Register stroller, car seat, swing, monitor, and all nursery products through Bawte in a single session. All are then connected to recall notification.
When a recall alert arrives, Bawte provides guidance on the remedy process, from contacting the manufacturer to verifying correct replacement part receipt.
Take 90 seconds per product to register every piece of baby gear with Bawte. Put your nursery in the recall notification system before something becomes a headline.
Connect →UMich UMTRI-2015-26: Consumer Product Registration Behavior Study
Registria/GlobeNewswire 2017: Product Registration Motivations Survey
Clyde/Cover Genius: Post-Purchase Experience Report
CPSC: Baby and Infant Product Safety Recall Archive